Contents of a campaign report

You can download campaing reports in CSV format. The CSV file is made up of several columns that you can use to examine the campaign.

Note that while the columns used on the campaign report are the same for each campaign type, the information stored in certain columns is only applicable to specific campaign types. If a column is applicable to a specific campaign type only, this is noted in the table below.

CSV column Field content Comment
A Campaign Type Describes whether this is an open, URL-based campaign or an email-based campaign.
B Campaign name Contains the name or label of the campaign that was given when the campaign was created.
C Application name Contains the name of the Basware service that the campaign was created for.
D Invitee ID Contains the unique Portal identifier number.
E Invitee Party ID Contains the identifier and scheme given by the invitee (for example, VAT-ID, DUNS number) both during the onboarding process and later on when they have edited their company details.
F Invitee Country Contains the country selected by the invitee during the registration process.
G Invitee Name Contains the name given by the invitee during the registration process.
H Invitation Name Contains the name of the person that the invitation was issued to. This field is applicable to email-based campaigns only.
I Invitation Email Contains the email address the invitation was issued to. This field is applicable to email-based campaigns only.
J Contact Email Contains the email address of the person who was set as the main point of contact for the invitee company during the onboarding process.
K Invitation URL

Contains the unique token link that is used for tracking the invitation. This field is applicable to email-based campaigns only.

In URL-based campaigns, the service creates a token only when a user visits the registration page of the campaign.

L Invitation email sent Contains the timestamp of when the invitation email was sent to the invitee. This field is applicable to email-based campaigns only.
M First reminder sent Contains the timestamp of when the first reminder was sent to the invitee. This field is applicable to email-based campaigns only.
N Second reminder sent Contains the timestamp of when the second reminder was sent to the invitee. This field is applicable to email-based campaigns only.
O Third reminder sent Contains the timestamp of when the third and final reminder was sent to the invitee. This field is applicable to email-based campaigns only.
P Registration page reached Contains the timestamp of when the invitee accessed the registration page of the campaign.
Q Offering page reached Contains the timestamp of when the invitee accessed the offering page of the campaign.
R Rejected Contains information on whether the invitee rejected the invitation or not.
S Create account page reached Contains the timestamp of when the invitee accessed the account creation page.
T Waiting account confirmation Contains the timestamp of when the user entered their username and password, and when Basware Network issued a confirmation email — an email with a link that the user clicks to confirm their account — to the invitee.
U Account confirmed Contains the timestamp of when the user confirmed their user account by clicking the confirmation link in the confirmation email that they received.
V Account used Contains the timestamp of when the user logged in to Basware Network for the first time.
W Service activated Contains the timestamp of when the user successfully completed the configuration of the service that they were invited to and activated the service.
X Service used Contains the timestamp of when the first invoice was successfully processed and delivered to the client. If the invitee has sent an invoice to a business unit different from the one that invited them, this field contains the value FALSE.